The rise of social media seems is leading staffing industry trends for 2010, but still many staffing businesses do not know how to fully utilize Linkedin, Twitter, and Facebook.  Check out the video below to see how easy it is to build a Facebook fan page for your staffing firm.  I also urge you to take a look at CareerBuilder’s Facebook fan page, along with the links they provide to other staffing companies’ pages.

I hope you find my video on How to Build a Facebook Fan Page for Your Staffing Firm helpful, and consider registering for my free seminar on Building Profitable Web 2.0 Activities into Your Daily Work Lives with the New Jersey Staffing Association at the Edison Sheraton Hotel on June 22, 2010 from 8a-10a.  Over the next two weeks I’m working with recruiters and salespeople from three different New Jersey-based staffing companies to improve their use of Linkedin, Twitter, and Facebook.  At the seminar we’re going to share with you what we did, what worked, what didn’t, and what our plans are going forward.

Towards the end of this video, I provided some extra tips that will really help you fully make use of your Facebook fan page:

• Email your candidate database with a link encouraging them to join your Facebook fan page.
• Incentify candidates joining your fan page by giving away one Starbuck’s gift card a week to one of your “fans.”
• Post an employment related question of the week on your fan page and give a prize (e.g. could be another Starbuck’s gift card) each week to the person with the best response.
• Post one to two minute video testimonials of candidates who had great experiences with your staffing firm.

Join me, the three staffing professionals I’m currently working with, and many more of your peers in the staffing industry at the Edison Sheraton Hotel at 8am on June 22, 2010 for NJSA’s Building Profitable Web 2.0 Activities into Your Daily Work Lives.  We’ll be sharing many more profitable and actionable ways you and your staffing firm can be using Linkedin, Twitter, and Facebook today!